Amazon bulked up its advertising behemoth in 2022 — and it's becoming an even bigger threat to Meta

Advertisers and analysts lay out where Amazon's headed next and the risks to its growth.

Amazon has been on an advertising blitz, and it's benefitting platforms like Instagram

Amazon's ad spending on its retail business has increased 70% year-over-year since May, according to data from MediaRadar.
Marketing Dive

Will Amazon’s AI-powered one-stop shop for advertising change the game?

What a difference a year makes: In Q3 2024, Amazon saw its third straight quarter of decelerating ad sales growth and used its 2024 UnBoxed conference to announce small-scale changes to its various ad ...