Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, ...

Apple has revamped its online Mac store, replacing pre-configured models with a "build-it-yourself" configurator, similar to ...

Apple has updated its website with changes to the checkout flow when buying a new Mac. Previously, the Apple Online Store would show you a range of preconfigured options with specific processors, RAM, ...

Apple introduced a revamped online Mac configuration tool that guides buyers through fully customizing devices, signaling a ...

Apple has quietly updated the way that users buy and configure Macs on the online Apple Store, giving customers a process that's closer to buying an iPhone or iPad.

New orders of the Mac Studio are currently seeing unusually long delays, with shipping estimates stretching out to April for some models.

Apple is taking a partial page from bulk OEM system builders and boutique PC outfits by now offering a similar part-by-part ...

Apple has quietly rolled out a new Mac ordering process across its online store, affecting the MacBook Air, MacBook Pro, iMac ...

Apple updates its online store with a new Mac configurator, allowing buyers to choose color, chip, memory, storage, and ...

Apple has quietly updated its Apple Store website to better show Mac buyers all hardware customization options.