The Super Bowl coin flip has become another analyzed and important part of the game. See Super Bowl referee Shawn Smith's ...

'Sound FX': Coin-toss flub Get an inside look at all the best sights and sounds during pregame at Super Bowl XLVIII, including the botched opening coin toss by Joe Namath. Latest Videos Seahawks ...

People love betting on the Super Bowl. They also love betting on the non-football-related aspects of the Super Bowl: the color of Gatorade dumped on the winning coach, the first song sung at halftime, ...

The American Gaming Association estimated that over $7.6 billion was bet on last year's Super Bowl between the Los Angeles Rams and Cincinnati Bengals. That figure will probably be higher this year as ...