Privacy-first practices. Embrace privacy-first data strategies to build trust and adapt to evolving regulations like GDPR and CCPA. AI-driven insights. Use AI and ...

CDI goes beyond collecting data, focusing on accuracy, governance and real-time access that modern CX depends on.

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. The accuracy of revenue forecasts provided by Wall Street analysts ...

HappyOrNot data reveals when shoppers are most likely to have a good experience. Additionally, the top customer challenges include prices, checkout processes and product availability. In North America ...

If you are gearing up to launch a new product or marketing campaign, but the thought of organizing focus groups, conducting surveys, and waiting weeks—if not months—for results feels overwhelming. Not ...

In today’s competitive market, one should realise that the key to thriving in the landscape of D2C business lies within the treasure trove of customer data. One-size-fits-all marketing is a thing of ...

Now that we've reviewed last week's events, let's dive into our main topic: customer positioning. In this context, we'll focus on options flow data. Simply put, customer positioning reflects the ...