Finalized last year, the U.S. Federal Trade Commission’s (FTC) Final Rule on the Use of Consumer Reviews and Testimonials (the “Final Rule”) principally addresses the sale, purchase, and publication ...

Online shoppers put a lot of weight on product reviews. A study by Northwestern University found that shoppers are 270 percent more likely to buy a product if it has five reviews versus one with no ...

Along with breaking federal law, the companies buying and selling reviews on these exchanges violated Facebook’s policies for fraud and deception. According to the company’s website, stolen ...

Good reviews are important. Shoppers depend on customer reviews to make the right decisions. They are also a determining factor in ranking algorithms and can lead to better visibility and more sales.

Between April and June 2020, the U.S. e-commerce market experienced record-breaking 44.4% growth — and it’s likely to continue to thrive as businesses large and small shift to online sales in the face ...

LOS ANGELES -- When shopping online, many of us read reviews to know how good a product is before we decide to purchase it. "When I buy something, I want to make sure it's not going to break or that ...

Trust is a critical currency in the digital economy, but the problem of fake reviews is rapidly undermining it. This is because the problem, once isolated to shady sellers, has become a sophisticated, ...

A new study found that many consumers tend to fall for fake online reviews as a result of “truth bias” – the tendency for people to believe that others are telling the truth, even when there's little ...

SEATTLE--(BUSINESS WIRE)--Amazon (NASDAQ: AMZN) has filed lawsuits against fake review brokers who orchestrate the posting of incentivized and misleading product reviews, in exchange for money or free ...

A new study claims 3 percent of Amazon customer reviews it analyzed were AI-generated. Online shoppers put a lot of weight on product reviews. A study by Northwestern University found that shoppers ...