My friend Jeremiah, over at Forrester, really understands social media for brands. Here’s a presentation he gave that I think sums it up. Go where the fish are, he says. Too many startups are trying ...

Good presentations are uncommon, but great presentations are rare as basilisk teeth. That’s because, when it comes to presentations, the jump from good to great is larger than the jump from bad to ...

At one time or another we’ve probably all heard “don’t judge a book by its cover.” That’s good advice as an analogy for people, but when it actually comes to books — and magazines, newsletters, ...

PowerPoint receives praise for its ability to enable people who haven't trained as public speakers to make presentations to audiences, but it's also reviled as the reason so many good ideas fail to ...

Although public speaking is on the top of many people's list of anxieties, it's something most of us have to do for work, for church, for school, or for an organization we belong to. In the first part ...

Of all the programs in Microsoft Office, PowerPoint is easily the one that requires the most artful usage. Novelists might use Microsoft Word, but you’d never be able to tell that based on what you ...

Although public speaking is on the top of many people's list of anxieties, it's something most of us have to do for work, for church, for school, or for an organization we belong to. In the first part ...