When Google bought YouTube for $1.65 billion last fall, the sale generated a huge amount of buzz, but also some head-scratching. At the time, YouTube was generating no revenue. Now that's changing.

Google's YouTube unveiled a new ad model, offering advertisers like New Line Cinema and BMW the option to run rich media and video ads within both professional and user-generated content. The YouTube ...

Every now and then the latest scheme for improving advertising and getting a better response comes along. There have been focus groups, brand studies, media retention studies, psychological profiling, ...

Google Inc. has promised to give content makers control over advertisements overlaid on video clips they post to its YouTube video sharing Web site. The company is seeking further feedback on the ...

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

Are you a print subscriber? Activate your account. By Garett Sloane - 1 min 33 sec ago By John Dioso - 15 min 22 sec ago By E.J. Schultz - 2 hours 39 min ago By Tim Nudd - 2 hours 58 min ago 5 hours 1 ...