The new Colossal Mascara by Maybelline promises nine times the volume of regular mascara in one coat. Does it deliver? Professional makeup artist Jill K. Imbrogno (JKFlashy.com) is a true believer.

In this video, Makeup Artist Sonjdra from Vancouver, Canada, demonstrates a dramatic makeup tutorial featuring bold colors. * ...

In an industry where there is an overwhelming amount of product launches daily, Product Of The Week helps you cut through the noise. To help you find your new beauty and wellness favorites, this ...

Eyelash curlers can take your mascara game from 0 to 100 with just one pinch — and we’re here to unpack why. An eyelash curler is a tool used to naturally bend your lashes upward. When used correctly, ...