In an attempt to block email spoofing attacks on yahoo.com addresses, Yahoo began imposing a stricter email validation policy that unfortunately breaks the usual workflow on legitimate mailing lists.

Opinions expressed by Entrepreneur contributors are their own. Do you hear a lot of marketers saying that “email is king”? That’s because it really is. According to a 2018 study by Data Marketing & ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. If you’ve been in business for any length of time, you ...

Opinions expressed by Entrepreneur contributors are their own. In his book The Direct Mail Solution, direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for ...

Although Windows Live Mail is not geared toward the business community and does not have some of the advanced features of more robust email clients, you can still use the program to create different ...

Mailing lists are a powerful way to communicate with existing customers and to acquire new ones. Traditional direct response mailing lists are sent via postal mail, but more and more of these lists ...

Amid the rise of social media marketing, some marketers are neglecting a tried-and-true vehicle: email marketing. Email is a highly effective way to nurture leads and inform, learn from, interact with ...