A commonly accepted narrative is that MediaMath went bankrupt because it didn’t sufficiently focus on agencies – but this isn’t totally true. In fact, MediaMath always provided agencies with good ...
Any advertising trade reporter will tell you that their inbox is clogged by a ceaseless daily parade of press releases and pitches trumpeting ad tech company partnerships. But the partnership ...
Infillion last week closed its $22 million deal to buy adtech company MediaMath out of bankruptcy. MediaMath, a pioneer adtech players once valued at $1 billion-plus, filed for bankruptcy in June.
There weren't signs anything was amiss at MediaMath's rooftop space overlooking the Croisette promenade at the Cannes Lions festival in France this past June. The adtech company held panel sessions ...
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Part of his remit to oversee day-to-day operations includes accelerating product development and initiatives around high-growth areas, including in connected television (CTV). “It is a huge growth ...
One in every 140 programmatic impressions has a serious security or ad quality violation, a growing threat to the quality of the programmatic ecosystem. To continue protecting the user experience of ...
NEW YORK, April 14, 2021 /PRNewswire/ — MediaMath, a leading global independent advertising technology company for brands and agencies, today announced the addition of several industry veterans to its ...
NEW YORK--(BUSINESS WIRE)--MediaMath, acclaimed independent programmatic company for marketers, and White Ops, the global leader in bot fraud protection, today announced a new partnership that will ...
Last week, MediaMath announced that it had secured a new US$175 million senior credit facility, led by Goldman Sachs, in partnership with Santander Bank. The new line of credit will support ...
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