Marketron, provider of business software solutions and services for the media industry, announced at the NAB-RAB Radio Show it has acquired mSnap, the largest broadcast-based mobile ad network in the ...
Mobile ad network BuzzCity says the increasing prevalence of smartphones in major markets is helping expand its platform, with the company touting "tremendous growth" in Q1 2012. The firm claims ...
Facebook is widely expected to launch a mobile ad network at its f8 developer conference on Wednesday. The new product will be called Facebook Audience Network, as TechCrunch has noted. Facebook’s ...
It was only a matter of time before Facebook would make the obvious move of extending its massive user data base, unified logins, and relationships with publishers to create a mobile ad network for ...
Mobile ad network Ad Infuse has raised $12 million in a second round of venture financing led by SoftBank Capital and including existing investors ComVentures and Storm Ventures. The company has ...
Gameloft Advertising Solutions has partnered with video mediation platform AerServ as a monetisation partner. The deal will see AerServ ads integrated via an API into Gameloft’s games for rewarded ...
ComScore has added mobile ad network rankings to Media Metrix. The new reporting will be called Mobile Metrix and become part of the overall Media Metrix product suite. Until now, Media Metrix was ...
Online marketing company ValueClick has acquired mobile ad network Greystripe for $75 million, according to TechCrunch. The deal continues a merger spree among the mobile ad networks, as noted in ...
Today, three and a half years after mobile ad network AdMob was founded by serial entrepreneur Omar Hamoui, the company is about to serve its 100 billionth ad. That’s 14 ad impressions for everyone on ...
Science Inc.’s acquisition of mobile ad network PlayHaven is yet another sign of its recent push to develop engaging mobile content. The Santa Monica technology studio bought bookmarking app Delicious ...
SAN FRANCISCO (Reuters) - Apple Inc is bringing its mobile advertising network to European markets, on the heels of its early success in the United States. The company said on Thursday that it would ...
According to Steve Jobs (as relayed by MediaPost), a mere four days after putting the iPad in eager customers hands, Apple’s going to launch the “next big thing,” a new “revolutionary” service to take ...
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