PR should not chase attention; it should build trust at scale, and this guide shows how to choose an agency with the systems, proof and discipline to actually move your business.

Award Recognizes Leading Public Relations Agency for Excellence in Brand Communications Across Outdoor, Motorcycle, ...

Ace PR Agency, a results-driven public relations and media outreach firm, continues to expand its influence by helping ...

Golin and Ketchum will merge under the leadership of Matt Neale; Porter Novelli will become a dedicated brand within FleishmanHillard.

In the past few years, more publicity firms have launched performance PR divisions. Here’s what it is and why companies love it.

Your PR team is simultaneously working on today’s brand image while also building the one five years from now. The Fast Company Executive Board is a private, fee-based network of influential leaders, ...

Here are the three non-negotiables you should expect from your PR agency for a successful partnership. If they aren’t living up to these standards, it’s time to switch to a team that will. The Fast ...

Are you maximizing the full potential of your public relations efforts? Building a strong relationship with your PR agency could be the game-changer your organization needs. The world of PR has ...

Heather Kelly is the CEO of Next PR, an award-winning, full-service public relations firm with offices across the U.S. For most of my career, public relations has been synonymous with media relations.

Powerhouse PR agency FerenComm is celebrating its 30th anniversary in business by elevating two of its top talent to senior positions. Emily Hunter and Krista Zoch have both been promoted to senior ...

As brands evolve how they measure marketing impact, the search for more sophisticated performance and media strategies ...