In a digital world where attention spans are short and ad-blockers are everywhere, brands are turning more than ever to influencers. But what actually makes an influencer successful? Turns out, it’s ...
Ever watched two equally qualified leaders tackle the same challenge and get wildly different results? Or wondered why your boss takes an approach that would never work for you? The secret isn’t just ...
The idea that personality is fixed and immutable over time has, for all intents and purposes, become discarded in psychology. A few stalwarts who argue for a lifetime of stability may still exist, but ...
The researchers used IBM Watson’s Personality Insights tool to measure the influencers’ “linguistic personality,” or the psychological traits gathered from their language. Among the Big Five traits — ...
Do you think you can tell if a person is quarrelsome and irritable or warm and reliable based on the shape of their body? New research illuminates “the complicated and value-based judgments that ...