LAS VEGAS--(BUSINESS WIRE)--PLR IP Holdings, LLC, owners of the Polaroid brand, today launched a new product line-up at the 2010 International Consumer Electronics Show (CES), including new instant ...

Polaroid was founded in 1937 by Edwin Land, and originally sold polarized sunglasses. The first instant camera followed a decade later, though users had to get very hands-on to obtain a print. That ...

Polaroid Originals reverting back to its classic name: Polaroid. To celebrate, the company has announced its new Polaroid Now instant film camera. It’s an autofocus body that shoots both i-Type and ...

The original Pepsi-Polaroid was very much an 80s camera. Instead of just copying it directly, Retrospekt used Pepsi’s 1992 rebranding, featured in the famous Cindy Crawford Super Bowl ad as ...

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Being a child of the '80s, literally everyone I knew had a Polaroid instant camera. They were a staple of every holiday and birthday party growing up and if you open the photo albums at the home of ...

Before I untangle this weird web any further, here’s what we know about the camera: it’s an instant film camera like many before it, and it’s available for preorder now, with a ship and store date of ...

Ten years after it made its last instant film camera, Polaroid is back under a new brand, Polaroid Originals. Writing for ShinyShiny, Chris Price wonders whether this is the beginning of the analogue ...

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The Impossible Project has spent the past decade trying to revive Polaroid photography, first by bringing back instant film for vintage cameras and eventually launching a new device, the I-1, last ...