Ad tech fees are too high. And the idea of a software-as-a-service (SaaS) model for SSPs and publisher tech is gaining momentum. Publisher monetization platform Sovrn is expanding availability of its ...

SaaS is a distribution model for software licensing that lets companies host their software on the internet. Users don't have to download anything to their device to access the software. SaaS ...

Visualizing popular SaaS pricing models and key factors to help businesses choose the ideal subscription for sustainable growth and customer satisfaction. Pixabay, Pexels Software as a service ...

It’s no secret that software is a major driver of modern business. Technological infrastructures are what services are built on these days, and it’s essentially a foregone conclusion to say that you ...