Small business owners are often too busy running their retail stores to spend time on promotions. Yet, promotions bring customers in the door. A great sale or special event will not generate customers ...

In a world of digital ads and online shopping, securing customer attention in-store is harder than ever. Consumer focus has declined rapidly in the face of technology, with the average attention span ...

With retailers, brands and marketers using mobile in their marketing mix, the medium has undoubtedly changed the ways that consumers shop, specifically with merchandising and store displays. Mobile ...

Walking into a grocery store today feels predictable, with clean aisles, digital price tags, and neatly stacked shelves. But step back a few decades, and shopping looked wildly different. Pyramid ...

In an effort to stay relevant, Target is going back to its roots. Born as a discount offshoot of the Dayton-Hudson department store in 1962, the retailer has always had a more fashion-focused approach ...