When it comes to creative writing, score one for the humans over the machines. For now, anyway. New research finds that ...

The findings, published in Scientific Reports, point to a major shift. Generative AI systems have now reached a level where they can outperform the average human on certain creativity measures. At the ...

If you can't get enough of the myth of the mad genius, you'll love the results of this new study: In the journal Personality and Individual Differences, researchers suggest that creative individuals ...

Creativity has long been treated as a defining human trait. It shapes art, science, and problem solving, and it helps societies adapt and innovate.

The majority of visual artists working today make less than $30,000 per year, according to a study released this week. Conducted by the Creative Independent, a publication affiliated with Kickstarter, ...

A new study reveals that LLMs are already outperforming the average human, but not the most creative among us.

Video calls are shown to reduce the production of creative ideas, compared to in-person meetings, a new study by researchers at Colombia University has found. The study, published in Nature, involved ...